Discover. Connect. Go Play.
How can we make information more mobile, more interactive, more relavant to where we live, work and play? What will move us from being online spectators to being active participants in our corner of the world? And simply, how can we encourage people to better enjoy parks, recreation and open spaces?
The story of goPlaykansas.com begins with these questions and The Wichita Metro Chamber of Commerce Visioneering process. Thousands of individual comments and independent research combined to show Wichita and its surrounding communities offer impressive outdoor recreational opportunities, but many citizens are not aware of the play spaces in their own back yard.
Instead of a static comprehensive recreation plan for south-central Kansas that would reside on a shelf, Howerton+White suggested a solution. Create a website that would take inaccessible data and turn it into a robust database that could be searched by users, returning the desired results based on their current or desired location and, the park, trail or activity for which they are searching. H+W is bringing the data to life in new ways and, most importantly, making it relevant to the user.